Titan OS raises EUR 40m in equity and debt to take its European smart TV operating system global

Barcelona-based Titan OS announced on 4 November 2026 a EUR 40 million (USD 46 million) financing round to develop its smart TV operating system, EU-Startups reported. The round combines equity from existing investors Highland Europe and Mangrove Capital Partners with a credit facility from funds and accounts managed by BlackRock.

TechCrunch confirmed the round as a mix of equity and debt and reported that total funding now stands at USD 110 million. EU-Startups put the total at EUR 97 million, following a EUR 50 million Series A in December 2025.

A European alternative to Google TV and Roku

Titan OS was founded in 2023 by Jacinto Roca, who previously founded Wuaki.tv, later acquired by Rakuten, together with co-founders Timothy Edwards, Miquel Barba and Tobias Pfalzgraff. It offers an independent, Linux-based operating system that TV manufacturers can install instead of platforms such as Android TV or Roku.

The business model is built on revenue sharing. TV makers get customisable software and earn a share of ongoing revenue from on-screen advertising and pre-installed free ad-supported streaming TV (FAST) channels, according to EU-Startups. Viewers get a single home screen that bundles major apps, live television and free streaming content.

Partners and reach

Titan OS has licensed its technology to TV brands including Philips, AOC, JVC, Vestel, Skyworth and Sharp, EU-Startups reported. TechCrunch said Philips has switched to Titan OS and dropped Google TV for its 2026 models, and that Sharp, AOC, Vestel and Skyworth were added as partners over the past year.

The company now serves 30 million users, up from 18 million a year ago, according to TechCrunch. It has grown its headcount to 250 people, opened a London office focused on advertising, and also has offices in Barcelona, Amsterdam and Taipei.

"Our goal is clear: to become a true global player, built from Barcelona, in a market currently dominated by US and Asian companies," CFO Hyoung-Ung Kim said in the announcement quoted by EU-Startups.

Why investors doubled down

Laurence Garrett, general partner at Highland Europe, described a flywheel in which TV makers earn revenue for years after a sale, advertisers reach homes across many TV brands, and Titan positions itself as a partner rather than a competitor. "We're excited to double down," he said.

Where the money goes

According to EU-Startups, the funds will strengthen Titan OS as an independent European TV operating system, expand its global manufacturer partnerships and support investment in product and advertising technology. TechCrunch reported that content discovery is a priority, with interface changes and AI used to help viewers find something to watch faster, and AI also applied to ad recommendation and audience segmentation.

Kim told TechCrunch that rising chip prices driven by the AI boom are pushing low-margin TV manufacturers to look for long-term revenue after the sale, which strengthens the case for revenue-sharing partners.

What it means for European founders and investors

Titan OS is one of few European companies competing at platform level in consumer devices, a market dominated by US and Asian tech groups. Its route, winning a large European manufacturer first and then signing more brands, shows how a European platform can scale through B2B distribution rather than direct consumer acquisition.

The round's structure is also notable: a later-stage company combining insider equity with debt from a large asset manager to extend runway without a big new priced round. For more European rounds, see Biograil's EUR 20m raise and our funding page.

What happens next

Titan OS plans to use the capital to enter new markets and sign more TV manufacturers, as it tries to build on its European base and compete globally.

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